Digital Entrepreneurs

24 minutes

Produced for CNN InsideAfrica

Social media sites like YouTube and Instagram give creators worldwide a platform to produce content and build an audience. As their follower or subscriber count grows, so do their revenue streams, thanks to sponsored partnerships with brands and ad revenue from the platforms themselves. Half a million subscribers… forty-five million views…. That’s the combined total that these digital entrepreneurs have achieved through their social media platforms. And all have built thriving businesses in a media space that was unthinkable just a few short years ago.